Benefits of Health Club Software
Every Health Club or gym establishment needs a great App or system for engaging, managing, and communicating with members and making their operations more efficient.
The aftermath of Covid has led to even more demand for wellness & fitness solutions at your club.
With the right Health Club Software for your full-service Health Club, you can:
- Enrich Member Experience
- Extend your Brand Presence
- Save time and improve efficiency
- Efficiently Manage Staff
- Activate Marketing and Sales
- Increase Non-Dues
1. Enrich Member Experience
Choice – Your members can browse, book, and pay for classes and services from their phones anytime and anywhere. Your classes can be searched by date, name and instructor. Members can then purchase fee-based classes and memberships, hire trainers, instructors and dietitians right on their phones.
Communication – Wish your members on their birthday via email, inform them about changes in class timings, maintenance or weather-related closures, or a new class that they can try. You can do this with a few clicks and set it on autopilot!
Community – Create special interest groups where members can start & participate in lively discussions, celebrate their milestones, and get tips from instructors. This allows instructors to create and foster communities becoming micro-influencers in the process.
2. Extend Your Brand
It helps when your members can access your services and engage with your brand beyond the gym on your very own Mobile App.
Visitors and Members on your Website can see a rich and dynamic calendar with your class schedules, trainer schedules, and even book & pay for a class or 1-on-1 training.
Transfer your brand completely to the App with splash pages, club colors, fonts, layouts, and custom icons.
Rich & Visual sections with media elements for all your Departments and Services. For example, showcase a Group Exercise class with pictures and videos. List instructors and classes with descriptions, photos, videos, and bios along with ratings and reviews, testimonials, and other info.
3. Save Time & Improve Efficiency
A Health Club software can help you automate mundane tasks, cut down costs, and allows your team to focus on the important member-facing & operational tasks.
No more iffy schedules & appointments – Once set up, all scheduling and bookings are easy to track, overlaps addressed, and planning your GroupX calendar is a breeze.
See numbers in real-time – How many Bookings per location? How many daily App launches? How many Member Check-ins? How many members attended a class? How many views for an On-Demand Video? And more… all consolidated for you to assess and make smart decisions.
Manage Instructors – Instructor availability, substitution, class attendance, and payroll will be tracked and accurate reports are generated. You can assess performance, check schedules and make informed decisions to enhance your bottom line.
Self-Managed Members = Happy Members. Empowering members to manage their gym bookings, their schedule and easily access everything they need from your facility immediately releases the burden on your team and lets you operate optimally
4. Manage Staff Efficiently
Besides instructor substitutions, your staff can create media-rich instructor profiles, give members access to their availability and even let members pay for 1 on 1 training with their favorite instructors.
You can assess each instructor’s class performance data and know who your star trainers are.
Members can rate and review their trainers so that other members can see genuine reviews when they are browsing trainer profiles and picking a class or personal trainer. This helps your trainers retain existing members and grow their client base.
5. Activate Marketing & Sales
Run in-house marketing campaigns by providing dynamic member communication channels, customized email templates, push notifications and a lot more.
Target members based on interest or demographic parameters and schedule messages with text, photo or video to be delivered to your members via the channel of your choice.
With everything housed under one roof, you potentially save thousands on third-party business integrations.
6. Increase Non-Dues
Sell personalized exercise and diet plans on your app.
Offer Virtual / Virtual only packages which include – Live Streamed classes, On-demand videos, 1 on 1 virtual training, and much more than your members can engage with remotely.
Read a detailed blog on how to increase non-dues here.
Explore how our full-service customers are using our All-In-One solution to enrich their member experience.
I would love to start a conversation with you.Let's talk
Business Development Manager, Smart Health Clubs