If you are a full-service Health Club, you have a bunch of amenities,  - gym, group ex, tennis, pools, spa, personal training, even tennis and pickleball and more.

Did you know that 15% of people in the US still do not own a smartphone? Source: Statista Or that, many among the 85% hate downloading apps? Yes, it's true.    People despise apps that send errant push notifications or reset themselves

Consider your Health Club as a shopping mall. Yes, give your imagination some workout today. You enter one store inside that mall to buy something (window shopping, alright!), and they ask you to download an app to be able to shop.