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logo dark logo light logo
  • Home
  • Solutions
    • Base Platform
      • Calendar
      • Custom Branded App
      • Social Network
      • Digital Marketing
      • Analytics and Dashboards
      • Ecommerce Platform
    • Fitness Solutions
      • Booking & Attendance
      • Instructor Substitution & Payroll
      • On Demand Video
      • Live Streaming
      • Professional Content- Les Mills
    • Wellness Solutions
      • Fitness Goals and Tracking
      • Hire a Trainer/Service
      • Fitness Training
      • Nutrition Counselling
    • Tennis
    • Equipment B2C
  • Resources
    • SHC Blog
    • Testimonials
    • Quick Guides
    • Case Studies
  • About Us
    • Our Story
    • Our Credo
    • SHC Integrations
    • Partnerships
    • Meet the Team
  • Pricing Plans
  • Contact Us
  • LET’S TALK
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  • Home
  • Solutions
    • Base Platform
      • Calendar
      • Custom Branded App
      • Social Network
      • Digital Marketing
      • Analytics and Dashboards
      • Ecommerce Platform
    • Fitness Solutions
      • Booking & Attendance
      • Instructor Substitution & Payroll
      • On Demand Video
      • Live Streaming
      • Professional Content- Les Mills
    • Wellness Solutions
      • Fitness Goals and Tracking
      • Hire a Trainer/Service
      • Fitness Training
      • Nutrition Counselling
    • Tennis
    • Equipment B2C
  • Resources
    • SHC Blog
    • Testimonials
    • Quick Guides
    • Case Studies
  • About Us
    • Our Story
    • Our Credo
    • SHC Integrations
    • Partnerships
    • Meet the Team
  • Pricing Plans
  • Contact Us
  • LET’S TALK
August 2, 2022
Marketing
attract new members, fitness marketing, gym marketing, Health Club

Guide to Building an Effective Health Club Marketing Strategy

As the marketing director of a health club, you have a million things on your plate - website management, content marketing, paid campaigns, lead generation, marketing ops, member communications - and everything in between.

Read more
July 19, 2022
Marketing

Want to target every member with laser-focused marketing campaigns?

Do you struggle to reach your target customers? Are you able to create momentum with your new members with custom onboarding campaigns? Do you want to track what your members love at your club?

Read more
May 12, 2022
Smart Health clubs

Smart Health Clubs: The All-in-One App for Health Clubs

If you are a full-service Health Club, you have a bunch of amenities,  - gym, group ex, tennis, pools, spa, personal training, even tennis and pickleball and more.

Read more
May 2, 2022
Marketing

Using Software to Communicate Efficiently: The Key to Running a Successful Full-Service Health Club

I’m Dylan Benett, the Marketing Director for Mesa Fitness Health Club. We are a two-location health club with loads of amenities. Our motto is that we have all you need under one roof to achieve your fitness goals. Sounds good, right?

Read more
April 16, 2022
Industry

Why Full-Service Health Clubs need an All-in-One App – A technical analysis

Imagine a full-service health club with a wide range of services - Group Ex, Personal Fitness, Tennis and Pickleball, Childcare and Camps, Nutrition and more.

Read more
March 28, 2022
Marketing

How To Create Killer Content For Your Health Club

In the 1930s, Procter & Gamble began producing their own daytime radio dramas to promote their products like the Oxydol Soap Powder. And this leads to the creation of the moniker “Soap Operas''!

Read more
March 24, 2022
Marketing
Branding, Branding For Gyms, Branding For Health Clubs, Creating A Successful Fitness Brand, Creating A Successful Health Club Brand

Branding For Health Clubs!

Your fitness branding is not built on logos, color schemes, or typography. These are part of the building blocks of your identity. Operationalizing your brand makes for an effective approach to managing and growing your Health Club Business.

Read more
January 20, 2022
Industry
attract new members, fitness marketing, gym marketing, gym memberships, gym social media, health club marketing, health club memberships, health club social media, increase gym memberships, increase health club memberships, new member acquisition

How to increase Gym Memberships In 2022

Increasing new gym membership sales in 2022 is the highest priority for all of us. What does that mean to you? How do you intend to drive new members to your gym? It can be easy to spread yourself too thin when you have

Read more
December 29, 2021
Group Ex Solutions

How GroupEx Directors Can Leverage Health Club Membership Software

GroupEx classes are where members get their first real taste of your Health Club’s culture, your team, and a chance to socialize with your existing members. Group sessions engage participants, build your community, create a fun, positive, and energizing experience for the member.

Read more
December 14, 2021
Smart Health clubs

How to use the WebApp – Smart Health Club

Did you know that 15% of people in the US still do not own a smartphone? Source: Statista Or that, many among the 85% hate downloading apps? Yes, it's true.    People despise apps that send errant push notifications or reset themselves after updates. They

Read more
December 14, 2021
New Technology

Latest Fitness and Wellness Tech

With the world going in and out of lockdowns due to the pandemic, it's no surprise that technology is gradually making its way into people's exercise routines - getting more innovative and better every time. People are more interested than ever before in

Read more
December 10, 2021
Industry

Member Retention Strategies for Health Clubs

I was CEO and President of The Claremont Club (TCC) for 23 years. The insights I am sharing here are based on my experience as a club operator at TCC and my 31 total years in the industry.

Read more
November 20, 2021
Industry

Benefits of Health Club Software

Every Health Club or gym establishment needs a great App or system for engaging, managing, and communicating with members and making their operations more efficient.

Read more
November 6, 2021
Industry

5 Proven ways to Improve Staff Retention for Fitness Businesses

You walk into a club.  See a small team handling large groups of members. Stressed, frustrated, with hopeless faces. Poor coordination.  How would you feel? This absence of enough team members is a sign of a staff retention problem. Especially when the average staff attrition rate

Read more
October 5, 2021
Industry

Non-Dues Revenue Ideas for Member Retention

Theatres have integrated comfort food and moviegoing experience in such a way an average person doesn’t even notice it. And that’s how they earn. That's how they retain their customers. In fact, many of our friends admit that they go to the movies

Read more
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  • Group Ex Solutions (1)
  • Industry (8)
  • Marketing (5)
  • Mike's Musings (4)
  • New Technology (1)
  • Smart Health clubs (3)
Recent post
  • Guide to Building an Effective Health Club Marketing Strategy

    August 2, 2022

  • Want to target every member with laser-focused marketing campaigns?

    July 19, 2022

  • Smart Health Clubs: The All-in-One App for Health Clubs

    May 12, 2022

Tags
attract new members Branding Branding For Gyms Branding For Health Clubs Creating A Successful Fitness Brand Creating A Successful Health Club Brand fitness marketing gym marketing gym memberships gym social media Health Club health club marketing health club memberships health club social media increase gym memberships increase health club memberships new member acquisition Plastic

Recent Blogs

  • Guide to Building an Effective Health Club Marketing Strategy
  • Want to target every member with laser-focused marketing campaigns?
  • Smart Health Clubs: The All-in-One App for Health Clubs

Case Studies

  • Vida Fitness
  • The Atlantic Club

Reach Us

301 Forest Avenue

Laguna Beach, CA 92651

Email: info1@smarthealthclubs.com

 

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